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BETO 35,Thriving on Challenge

公告
16.Oct.2023
BETO 35周年_新聞照片1

不斷在產品與服務精益求精的打氣筒專家BETO,於2023年正式邁入35週年,擁多項專利且獲獎無數的BETO,不僅於2022年獲「卓越管理企業」殊榮,展現其多年來持續創新的管理思維與企業實務的能力,同時也重視企業永續,為環境與社會盡一份心力。
 
如何在疫情時期仍打一場漂亮的戰役,是近五年BETO深刻的體驗與挑戰,憑藉著擁有研發中心與製造工廠的優勢,因應全球不斷變動的市場,培養出洞察情勢與靈活調整的實力,”Thriving on Challenge”這是我們對未來的期許,勇於逆境中追求成長、嚴峻挑戰中持續茁壯。
 
700張專利、20項國際設計獎 締造最新里程碑
BETO自1988年成立以來,產品設計上始終堅持「忠於原創,把理念轉化為真實」(Be the Original : Transform Concept into Reality) ,打造貼近需求的單車配件與健身器材,以不到十年的時間,從300張專利累計至700張,在原先產品上不斷地追求工藝細節與技術品質。由王羅平董事長親自監督的專業研發團隊,也因不斷創新獲得德國IF、RED DOT及日本GOOD DESIGN等20多項國際大獎。這些獎項與專利的累積恰是BETO這35年穩紮穩打的證明,不僅奠定市場的地位,更收穫產業夥伴們多年的青睞。
 
數位轉型、永續經營 BETO內外競爭力全面提升

數字化及永續化時代來臨,BETO也在近十年裡有效改變,積極推動企業多面向變革,並提升內部與外在競爭力,將系統全面啟動數位轉型,工廠也採用永續解決方案,打造綠色供應鏈。
 
回首35年,BETO於產品、人才、公司營運、顧客服務、公益與永續項目等腳步從未停下,在自行車與健身器材產業裡獨樹一幟,經歷最嚴峻的時期卻也締造最高的營業額成績,但BETO從不因此自滿,堅持遵循初衷,以沉穩、紮實的步伐,在極具挑戰的情況下,也要致力蓬勃發展,持續用心做好產品、給予客戶值得信賴的服務,一步步邁向下個里程碑。
 

BETO, the expert in continuous product and service improvement, is a powerhouse with numerous patents and awards. In 2022, it was honored as a "Best Managed Companies, BMC" showcasing our innovative management thinking and practical business acumen. BETO's commitment to sustainability is evident as it dedicates itself to environmental and societal well-being.

 

This year, BETO has marked a new milestone with a track record of 700 patents and over 20 international design awards. Since our establishment in 1988, we've consistently adhered to the concept of "Be the Original: Transform Concept into Reality." This approach has allowed us to create bicycle accessories and fitness equipment that meet market demands.

 

As the digital and sustainable era emerges, BETO has embraced change over the last decade, enhancing both internal and external competitiveness. We've embarked on a comprehensive digital transformation and adopted sustainable solutions in our manufacturing processes, contributing to a greener supply chain.

 

BETO stands as a unique player in the bicycle and fitness equipment industry, achieving record sales figures even in the pandemic times. No matter what challenges we encounter along the way, we will step fearlessly into the next journey.

 

BETO 35, thriving on challenge!